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Sponsorship-friendly
Band 6
Full-time

Senior Digital Marketing Executive

Great Ormond Street Hospital for Children NHS Foundation TrustGreat Ormond Street, London, WC1N 3JH, United Kingdom£47,951 - £56,863Closes 06/09/2026

At a glance

Band
Band 6
Contract
Fixed-term
Pattern
Full-time
Posted
21/08/2026
Closes
06/09/2026

Sponsorship verdict

Candidates needing sponsorship are encouraged to apply.

HiveMind found a sponsorship-friendly statement in the source advert welcoming applicants who require a visa. Always confirm on the source before applying.

Applications from job seekers who require current Skilled worker sponsorship to work in the UK are welcome and will be considered alongside all other applications.
Quoted verbatim from the source advert

Role summary

The Senior Digital Marketing Executive will develop and deliver digital marketing strategies to drive referrals and improve conversion for International and Private Care and the GOSH Learning Academy. This role focuses on scaling digital campaigns, optimising user journeys, and delivering measurable growth, particularly in international markets like the Middle East. You will lead performance marketing initiatives, manage digital channels, and collaborate with internal teams and external agencies to increase patient referrals and brand visibility. The role requires a data-driven marketer with a growth mindset and excellent analytical skills.

Key responsibilities

  • Support the Commercial Marketing Lead to develop, manage and execute the digital marketing strategy, including SEO, email, social media and display advertising campaigns.
  • Grow web traffic and enable digital growth.
  • Manage commercial social media platforms to deliver brand awareness and referrals.
  • Develop programmes to increase online brand awareness and reputation including regular newsletters.
  • Evaluate customer experience across digital channels, and deliver projects to improve conversions and journeys.
  • Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns.

Essential criteria

  • A degree in marketing, business, or a related field or four years equivalent work experience
  • Our Always values
  • At least 4 years in a similar role with evidence of projects that have delivered business growth
  • Experience of delivering digital growth
  • Analytic ability
  • Copy writing skills including for the web
  • Technical skills in online tools and resources
  • Communicating and networking skills
  • Tenacity and creativity
  • Team player
  • Agency management
  • Knowledge and experience of SEO, Paid Digital Marketing (display and PPC), Email marketing and social media
  • Familiarity with healthcare marketing regulations and patient privacy standards

Desirable criteria

  • A post graduate diploma in digital marketing
  • Experience of delivering results with limited budgets
  • Experience working with international audiences or in the Middle East region.

Useful to know

Band 6 pay context

Agenda for Change 2024/25 pays Band 6 at £37,338 – £44,962 a year, across England.

This advert: £47,951 – £56,863 — outside the standard scale; check for HCAS/London weighting.

Application window

Posted 9d ago · Closes in 8d

Plenty of time to prepare a strong application.

Full advert · preview

Job summary

The Senior Digital Marketing Executive will work closely with the Commercial Marketing Lead to develop and deliver digital marketing strategies that drive referrals and improve conversion for International and Private Care and the GOSH Learning Academy. As Growth Marketing Executive, you will be a key driver of digital performance and international patient acquisition. This role is ideal for a data-driven marketer with a passion for scaling digital campaigns, optimising user journeys, and delivering measurable growth across international markets--particularly the Middle East.

You will lead on performance marketing initiatives, manage digital channels, and collaborate with internal teams and external agencies to deliver high-impact campaigns that increase patient referrals and brand visibility. Working with the Commercial Marketing Lead and multiple agencies, you will have a growth marketing mindset and excellent analytical skills.

They will take the lead on the delivery of all digital marketing for Gosh Learning Academy and GOSH international and Private Care.

Main duties of the job

1\. To support the Commercial Marketing Lead to develop, manage and execute the digital marketing strategy, including SEO, email, social media and display advertising campaigns2. Grow web traffic and enable digital growth.3. Working with the Digital Engagement Officer they will

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